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WHAT WE DO

La Sardine works at the intersection of strategy and emotion

We accompany niche beauty, fragrance and lifestyle brands in transforming their essence

into tangible universes, where every experience reflects consistency and purpose.

​We build brands with soul, sensory universes where strategy, aesthetics

and emotion coexist, awakening desire and genuine connection.

 

Through creativity, innovation and strategic clarity, we shape your brand’s visual identity and communication,

helping it stand out and connect deeply with its audience.​​

Brand Universe

& Positioning 

We develop the sensory

and conceptual DNA

of brands seeking to define their identity with precision and consistency. Using visual language,

we create structures that reflect the personality

of each project and connect emotionally

with its audience.

Retail

& Experience Strategy

We design spaces,

points of sale and P.O.S elements into immersive experiences, where every journey and setting reflects the brand's DNA and awakens an emotional connection 

with the customer.

Creative Direction

& Launch Concepts

We design experiences that express the essence of the brand and create

an emotional connection with its audience.
We work on the creative universe of products, ranges, collections, campaigns and launches, from the initial idea

to the visual and

sensory execution.

Creative Support

Let us offer strategic support to founders

and creative teams, providing clarity,

aesthetic consistency,

and decision-making support. A space for dialogue and guidance that strengthens the brand in a consistent and lasting way.

SERVICES

A comprehensive vision, aligning clarity, consistency and strategic emotion
at every stage of the process. 

La Sardine offers tailored collaborations that support brands at every stage from emerging founders shaping

their identity to established brands redefining their creative universe or preparing new launches.
 

We blend creativity and strategy to deliver clarity, direction and vision, ensuring coherence, purpose and a natural evolution. Our ongoing support spans repositioning, expansion, retail and brand experience, acting as a strategic partner that strengthens identity and drives growth. For brands seeking focused, timely guidance, we provide exclusive creative and strategic input to inspire, clarify and elevate their identity with intention.

Pack Esencia

Designed for developing brands or founders seeking to define the fundamentals of their identity or review their current positioning.

A starting point that provides clarity, direction, and vision, laying the groundwork for strategic collaboration.

Ex.

• Diagnostic session 

• Sensory and strategic brand audit

• Mini brand map (DNA, storytelling, keywords, visual mood board)

• Strategic recommendations for next steps

Pack Alma

Aimed at established brands seeking

to redefine their creative universe or plan

a launch. A driving force that combines creativity and strategy, providing consistency and purpose, and strengthening the brand's natural evolution.

Ex.

• Initial strategy session 

• Development of brand universe or campaign (concept, storytelling, mood boards, art direction)

• Visual and sensory brand guide (colour, tone, atmosphere)

• Final presentation and adjustment meeting

Pack Universo

Comprehensive and continuous support in repositioning, expansion, retail and brand experience. A strategic partnership that combines creativity and vision to strengthen brand identity and growth.

Ex.

• Initial strategic review (brand, retail, narrative)

• Global creative direction (campaign, retail, experience, collaboration)

• Ongoing visual and conceptual oversight

• Monthly meetings and support in strategic decisions

• Connection with suppliers or creative teams

Pack “a la carta”

Exclusive support for brands that need timely assistance in strategic and creative areas, providing clarity, inspiration and direction to strengthen their identity. Focused on elevating your brand’s impact.

 

Ex.
• Artistic direction for shoots or campaigns
• Pop-up or retail corner concept
• Naming and storytelling

• Events

La Sardine Agency 

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